My Responsibilities:

• Conducted design research and competitive analysis to align with luxury e-commerce trends.

• Defined user flow and crafted wireframes focused on seamless product discovery and purchase.

• Designed responsive UI layouts emphasizing clarity, elegance, and premium appeal.

• Selected watch brands and structured category pages to reflect a curated luxury product experience.

• Created visual mockups, typography systems, and iconography aligned with the brand identity.

• Ensured consistency across desktop and mobile interfaces with a refined visual hierarchy.